Stanley cups: the psychology behind the internet's latest obsession

#StanleyTumbler has over 1 billion views on TikTok, with Stanley raking in $750 million in revenue in 2023. How did these colourful cups become so coveted?

58: Setbacks into comebacks, authenticity and imposter syndrome ft Courtney Stanley by Events: demystified Podcast

What's causing the mania behind the Stanley cup craze? - Los Angeles Times

The Stanley Cup Water Bottle Hype Explained

5 Big New Trends Psychology Today

Why Did Stanley Water Bottles Suddenly Become a Cultural Phenomenon? - The Ringer

Oddly satisfying': what's behind our drive to collect useless items?, Collecting

Stanley Case Study: How the Quencher H2.0 Tumbler Went Viral

Woman Caught stealing 65 STANLEY CUPS (Stanley Cups are stupid)

What's so special about a Stanley cup? A guide to conspicuous consumption on TikTok.

Scabby's Stanley obsession : r/mattandabbysnarks