Summary of Influence: The Psychology of Persuasion by Robert B Cialdini

Influence: The Psychology Of Persuasion By Robert B. Cialdini (Summarised by Paul Arnold.  If you wish to subscribe to my free monthly book summaries then please email me on paul_arnold@me.com) Content =  ***   Readability =  ***   Clarity & Structure =  *** IN A NUTSHELL Cialdini has identified 7 key influencers of persuasion (based on 35…

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